COOLANGATTA, Queensland/AUS (Monday, March 4, 2024) - Bioglan will continue as the official Vitamin Partner of the World Surf League (WSL) Asia Pacific (APAC) into the 2024 season, thanks to a new contract extension for this year's Australian leg of events.
Once again, Bioglan's partnership will cover Championship Tour and Challenger Series events in Australia, activating at Bells Beach, Margaret River, Snapper Rocks and Sydney. Bioglan will also continue as the title partner of the Bioglan Bells Beach Longboard Classic, WSL Longboard Tour (LT) event, which will run this July.
"It's great to see Bioglan extend their partnership with WSL into the 2024 season," said WSL APAC President Andrew Stark. "There is a great alignment between WSL, our athletes and Bioglan, and their activations were a huge success at our events last year. WSL would like to thank Bioglan for the ongoing support, and we look forward to watching the partnership develop further in 2024."
Bioglan prides itself as an Australian-owned pharmacy-only vitamins and supplements brand that provides efficacious and innovative formulations that have supported the lives of Australians for over 50 years.
"Bioglan is excited to be extending our Partnership with the WSL in 2024," said Bioglan General Manager Angus Booth. "One of our key focuses is supporting active lifestyles with our vitamins and supplements, be it helping performance, maintenance or recovery. The feedback and engagement we received at the Bioglan Bells Beach Longboard Classic was fantastic. We hope to continue having great conversations with the surfing community at the WSL Australian events throughout 2024."
2024 will also see two-time World Champion Tom Carroll return as an ambassador for Bioglan and once again feature in branded content that will be rolled out across WSL platforms during the Australian leg of events.